Taco Bell is facing a social media uprising today after a photo of one of its employees licking a slew of taco shells hit the Internet.
Granted, we know nothing about the picture - might the shell have been headed for the trash? - except that it found its way to the chain's official Facebook page.
But the image has created such a stir that a spokesman was forced to respond via email to The Huffington Post.
"When we learned of the situation we immediately contacted this restaurant's leadership and although we believe it is a prank and the food was not served to customers, we are conducting a full scale investigation and will be taking swift action against those involved," wrote a representative for the restaurant.
In the meantime, at least Taco Bell can take comfort that it's unlikely to lose at least one customer no matter what.
The Hollywood Gossip